3. Set Goals and Constantly Evaluate Progress
Many small business owners are so busy working in the present that they often don’t take the time to strategically plan for the future. Goal setting is an important process and something that should NOT be pushed to the back burner. How can you reach your goals if you never plan for them? You can't. The first step is to write down what you would like to accomplish. A majority of these types of statements will be qualitative, "I’d like to have more personal time" rather than quantitative, "I’d like to have five additional hours of personal time a week by next October." Once you can put quantitative qualities around your goals, the next step is to rough out a plan for achieving the goal. How can I free up five hours a week in my current business operations? Do I need to hire a person to assume some of my tasks or am I working too inefficiently and need to restructure my work day? Narrowing down both the cause and the solution will help solidify the path toward achieving the goal. Once you’ve designed a set of achievable goals, build a specific time frame for accomplishing the task. At the end of the campaign or goal effort, be sure to have measurable outcomes so that you can review what you did and make a determination on the success or failure of the effort. Remember, failures are great learning opportunities too! It’s ok if every task isn’t met with 100% success. Reframe your goal and try again with a new and improved strategy.